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Top SEO Trends In 2018

Online presence is a significant component to any businesses strategy, however the digital landscape is in an ongoing state of change so it's essential to stay on top of these changes to make sure your online visibility is optimised. Google releases between 500 and 600 updates every year, with the majority of them simply adjusting their secretive search ranking algorithm. With Google being such a commanding force in today's digital environment, Search Engine Optimisation (SEO) has become progressively important [...]

Social Media Marketing – Say More On Twitter

The day has finally come where Twitter users can reveal their discontent with the 140 character limit in more detail, since Twitter has officially verified that they have expanded the character limit to 280 per Tweet! The social networking company, which was launched in 2006, grew quickly to become one of the most prominent social media platforms globally, however recent declines in growth provoked the social media giant to make some alterations. Twitter differentiates itself from other social media networks [...]

An Overview Of SSL Changes – What It Means For Your Website

In today's ever-changing online environment, it's paramount that companies Google's best practices to make sure that they continue being competitive in their particular online markets. With Google being the most dominant and influential company on the net, it's crucial for them to keep abreast of all the threats and opportunities that the internet creates. Due to this fact, Google releases a plethora of updates every year: new features, bug fixes, and the majority associated with the very secretive Google [...]

Why You Should Have A WordPress Site

So, you've got an awesome business idea and you've made the decision you're going to design and publish your own website. Well, as you most probably know, there are many factors to take into account. The design of the website, the images you're going to use, the content, the website architecture, the logo designs, the online store - the list goes on. But ultimately, what's most important when producing a new website is the platform you choose. There's a [...]

Top Tips For The Greatest Email Sequences

Having worked as a sales representative for a couple of tech start-ups, I can't even begin to illustrate the importance of sending email sequences that sell. Automated emails are tremendous because they dramatically reduce the workload for a sales representative, nonetheless these days, everybody can sympathise with finding various sorts of email sequences lurking in their inbox everyday that just pester us because we need to click two buttons to get rid of them! Not enough business owners spend the [...]